Never coming to the Celestial Multiplex: Liberty Belles (Del Henderson, 1916).

DB here:

A directors’ roundtable in The Hollywood Reporter says a lot in a little.

Fernando Meirelles: This June, The Two Popes was in 35 festivals. Then we were going to have two or three weeks of theaters. And then the [Netflix] platform. I mean, it couldn’t be better.

Martin Scorsese: We are in more than an evolution. We are in a revolution of communication and cinema or movies or whatever you want to call it.

Meirelles casually omits DVDs, at one point the most rapidly adopted format of consumer media. Yeah, what ever happened to discs? And in what follows, I’ll take issue with Scorsese’s claim that streaming has triggered a revolution. It’s more a case of evolution that issued in a sweeping change, like Engels’ transformation of quantity into quality, or Hemingway’s claim that he went broke slowly, then quickly.

More important, I’ll try to assess the impact streaming has had on what Kristin and I and other researchers and teachers try to do–study film as an art form in its historical dimensions.

 

Managing your time, and your movies

If we’re looking for a revolutionary turning point, I’d suggest the moment that movies no longer became appointment viewing. When they played theaters you had limited access. The film was there for only a while (even The Sound of Music eventually left) and you had to watch it at specified times. On broadcast TV and cable, the same conditions applied. But with the arrival of consumer home videotape in the 1970s, the viewer was given greater control.

Akio Morita of Sony called it “time-shifting.” The phrase, shrewdly positioned as a defense of off-air copying, captures a fundamental appeal of physical media. You could watch a film at home, and whenever you wanted to. Yes, VHS and even Beta yielded shabby images and even worse sound, but (a) theatres were often not much better, and (b) a video rental was cheaper than a movie ticket. Most important was a general rule of media technology: For the mass market, convenience trumps quality.

Videotape swept the world in the 1980s and gave films an aftermarket. Many an indie filmmaker could get financing for a project on anticipated tape sales. The laserdisc gained some attention in the 1990s, becoming a sort of transitional format. It improved quality (better analog picture, digital sound) but had drawbacks too. A movie wouldn’t fit on a single disc side, and a laserdisc was pricier than tape. LD remained a niche format, chiefly for educators and home-theatre enthusiasts.

The laserdisc was superseded by the DVD, introduced in 1996. Journalists claimed that it enjoyed the fastest consumer takeup in electronics history. Discs were more convenient than tapes, and proof of concept had been provided by the success of CDs for music. To compete, cable companies introduced “video on demand,” a time-shifting compromise between scheduled cable delivery and rental of tape or disc. People still use cable VOD, and for some  purposes it’s a cheaper alternative to committing to subscription services.

Reviewing The Irishman, a critic suggested that most people will skip seeing it in theatres and watch it on Netflix, where it’s “more manageable.” With tape and disc, either analog or digital, consumers became accustomed to a huge degree of manageability. They could pause, skip ahead or skip back, race fast-forward or –back, play slowly, and above all play the movie over and over. DVDs made all these options quicker and more convenient than tape had. The market boomed. Video stores made discs available for rental, as tapes had been, and retail stores offered them for sale, at increasingly low prices.

But there were problems. In the 2000s there was a glut of DVDs, and consumers began to realize that a few weeks after release many titles would end up in the bargain racks. A brisk secondary market developed thanks to the US “first sale” doctrine, most virtuosically exploited by Redbox. Worse, there was piracy. Pirating analog tapes degraded quality across generations, but with digital discs you could rip perfect clones. Any teenager could hack past region coding and anticopying software.

The Blu-ray disc was an improvement on the first-generation DVDs, and it came along as more people were buying widescreen and high-definition home monitors. Properly mastered, Blu-ray discs looked good, and they had bigger storage capacity. Some consumers got excited, but the improved format couldn’t arrest the headlong decline of disc sales. In addition, the industry’s rationale for Blu-ray was its resistance to rippng, but hackers breached the codes with ludicrous speed.

From this angle, streaming is parallel to digital theatre projection : a new phase in the war against piracy. Likewise, as in theatrical screenings, you’re paying for an experience, not an item. You’re not buying an object you can copy or resell. If a movie is available only on streaming, you’re renting something, not owning it legally. One aspect of manageability—personally possessing a movie—is traded away for convenience and, ultimately, for limited access, as I’ll try to show.

 

Not so gently down the stream

With streaming, the age of appointment viewing seems more or less over. And the infinite vista of the Internet has encouraged tech-heads to imagine something like the Celestial Jukebox, a vast virtual multiplex in which all movies will be available. If iTunes and Spotify did something like this for music, why not cinema?

Let’s consider the pluses and minuses of streaming for ordinary consumers and for filmmakers.

Obviously, there’s convenience. After the monstrous tape cassettes, DVDs looked adorably slim. Now, gathering in slippery stacks, they have their own sinister aura. With streaming, there’s no need to run out to the video store or to buy new shelving to support a bulging library of discs.

There’s also price, compared to either theater tickets or cable fees. From $6.99 per month (Disney+) to $12.99 (Netflix), streaming services promise to provide TV and movies quite cheaply. And there’s the range of choice, which even on second-tier streamers exceeds the capacity of most towns’ video stores back in the day. Finally, there are many obscure films lurking in the corners of most streamers, so the joy of discovery is still there to a degree.

On the minus side, there’s one that gets the most press—the further erosion of “the theatrical experience.” Critics emphasize the pleasures that come from being in an audience, but this always seems to me overrated. More valuable to me are the scale of image and sound you get in a theatre. I like my movies to loom.

Above all, there’s a virtue in the lack of manageability. In the theatre you can’t pause the movie or run back or skip ahead. You can close your eyes, look away, or leave, but at bottom you’re there to turn your sensorium over to the filmmaker, to go through an experience you don’t control. This unshakeable grip on your attention yields some of cinema’s most powerful effects.

The condition of privatized viewing isn’t unique to streaming, of course. Nor is another drawback, that of the cyclical expiration and refreshing of “content” on streaming platforms. Admittedly, we’re warned. Newspapers and websites run alerts notifying us when a title is leaving a service—perhaps for a little while, perhaps longer, perhaps forever. And this situation is a bit like DVDs’ going out of print. But at least some disc copies exist to be sold second-hand or cloned as files. In working on my book on the 1940s, I was pleasantly surprised to learn that I could track down arcane titles on out-of-print discs, and at fair prices. When something not on disc leaves streaming, how do you access it?

I think there will be some pushback when subscribers learn about the costs that more and more services are tacking on. Yes, with  Amazon Prime for $119 per year you get access to many films, along with other services. But for a great many films Amazon demands an extra rental fee and very short-term access. Within Amazon, there are channels (Britbox, HBO Now, Starz, Cinemax et al.), all of which demand further subscription payments. As people start to realize that streamers will have exclusive licenses for titles, they’ll feel pressure to subscribe to many services. Here, as elsewhere, the total streaming price tag starts to look like cable fees. Even the New York Times has noticed.

Another problem won’t bother most consumers, but it does matter. A streamed title will occasionally be in an incorrect aspect ratio. Most commonly, a Scope (2.39 or so) image will be cropped to 1.85. I noted this some years back, relying on a website showing faulty Netflix transfers, but that site seems to have been taken over by … Netflix itself.

Netflix will say, with all “content providers,” that they get the best material they can from their licensors. I don’t watch streaming enough to know how common wrong aspect ratios are, but if you know of examples, I’d like to hear.

Finally, even streaming companies can collapse. Unless Apple buys a studio (Lionsgate? MGM? Columbia?), it must rely on original content, and it could well flop. On the day I’m writing this, one hedge fund manager predicts we have reached peak Netflix. Given greater competition, slower growth, and accelerating cancellations, he maintains that Netflix is on the wane. If it scales back or fails (it currently carries $12.43 billion in debt), what will happen to its licensed material and its original content?

What about creators? Filmmakers, especially screenwriters, have enjoyed boom times. It may be a bubble, with over 500 scripted series available on broadcast, cable, and streaming. Still, it has given everyone a lot of opportunities. Documentary filmmaking in particular has enjoyed a shot in the arm.

And features are still doing quite well, at least on Netflix. Of the streamer’s top 10 releases in 2019, seven were features. But those proportions may change. Aside from big theatrical movies licensed from the studios, the impact of proprietary “event” programming (War Machine, Bird Box) has been fairly ephemeral. (Obviously Roma and The Irishman are exceptions.) The strength of streaming, it seems to me, is the same thing that sustained broadcast TV: serial narratives. Hence the popularity of Friends and The Office, as well as House of Cards and Orange Is the New Black.

Like network TV, a streamer needs a reliable, constant flow of content—not only many shows, but many episodes. The model of the series, if only in six or eight parts, secures the loyalty of the viewer for the long term. Even if all episodes are dumped at once, the promise of continuation after an interval of a year or several months keeps the viewer willing to hang on till the next season.

The pressure on the creators is predictable. Since form follows format, writers and producers will be pushed to come up with series ideas. A friend of mine pitched a feature-length movie to a streaming service. The suits loved the idea but wanted it as a series and were already scanning the script outline for a plot point that could launch a second season. Some of the streaming series I’ve seen, notably Errol Morris’s Wormwood, seemed to me stretched.

If a filmmaker lands a feature film on a streaming platform, other problems could follow. We’re well aware that independent filmmakers gain few royalties from streaming; their big check tends to be the initial acquisition. At the same time, they can’t be sure that people are watching their entire movie. My barber couldn’t stick with The Irishman, even with pee breaks.

Streamers seem to have accepted grazing as basic to the viewing experience. For purposes of measuring total viewership, Netflix counts a “viewing” of a film or program as a minimum of two minutes. In the light of the two-minute rule, we might expect filmmakers to crowd their opening scenes with plenty to grab us. That goes back to TV and TV-influenced films, of course, which tried to have a strong teaser even before the credits. Now, it turns out, streaming pop songs are being crafted with shorter intros and earlier choruses “to get to the good stuff sooner.” Maybe filmmakers will be trying the same thing. Maybe they already are.

 

Streaming and film research

Spider-Man: Into the Spider-Verse (2018).

Finally, what are some consequences of streaming for researchers, educators, and your all-around obsessive cinephile?

I think it’s fair to say that home video, in the form of tape, laserdisc, and digital disc, democratized film study. From the late 1960s on, I traveled to archives and film distributors to watch films for my research. It was troublesome, time-consuming, and costly. As a grad student I took a bus from Iowa City to Chicago to watch 16mm prints of Dreyer and Sontag films. I drove to Eastman House to see films in projection. I stayed in Paris a couple of months to work at the Cinémathèque Française on Marie Epstein’s visionneuse.

As a prof here at Madison I spent hundreds of hours watching prints in our Center for Film and Theater Research. Over the decades I trekked to Denmark for Dreyer and 1910s films, to Japan for silent films, to Paris and Munich and the BFI and MoMA and UCLA and Eastman House and the Library of Congress, and above all Brussels for many, many projects. Collectors, from Manhattan, Tokyo, and Milwaukee helped as well. Kristin and I owe archivists everything.

The terrible quality of films on tape didn’t help me study visual style, but laserdiscs were a big improvement. (Hong Kong films tended not to be in Scope on tape but were on LD.) And one LD format, CAV, was frame-accurate; you could study a shot frame by frame, something not possible with many DVDs. There’s always a trade-off with any technology.

Even after even after DVDs arrived I kept up my travels. I could use discs for bulk background viewing, but often I still had to rely on prints. Sometimes I wanted to count frames (handy in looking at Soviet montage and Hong Kong action). Moreover, looking at film prints revealed that the color palettes on DVDs could be quite different, and soundtracks were often cleaned up for the home market. And of course thousands of films, especially from outside Hollywood or in the first decades of cinema, were never going to be available on consumer video. My most recent extended archive stay, in Washington in 2017 thanks to a Kluge Professorship, showed me the glories of the 1910s in prints that are mostly accessible only to researchers.

What do scholars of an analytical bent need? Entire films that can be paused. Frame stills, made photographically or through software. Clips as evidence for our claims. Stills and clips are our equivalents to quotation for literary scholars and illustrations for art historians.

Apart from convenience and cost savings, the disc revolution yielded something I couldn’t get otherwise. In an archive, it’s impossible to study film-based 3D cinema. But thanks to Blu-ray, I can stop on a 3D frame. (. . . And, for instance, spot the way Hitchcock makes the clock quietly pop out in Dial M for Murder, below). This is a unique benefit—but a waning one, as 3D discs are increasingly hard to find and 3D monitors scarcely exist any more. As I said, trade-offs.

From this standpoint, Netflix and its counterparts offer a step down from DVD and Blu-ray. In terms of choice, many films aren’t currently available on streaming, and many more never will be. You can pull a DVD off a shelf whether you’re online or not, but for streaming you need a good connection. The controls of a streaming view aren’t as precise as those on a DVD player; slow forward and back to study cuts and gestures aren’t feasible, it seems.

When cable cropped films, as it frequently did, you had recourse to DVDs, perhaps even from foreign sources. But as exclusive licensing increases, only one service will have a title. Frame grabs are possible with some software, but clips are more difficult.

Worst of all, many worthwhile films will apparently never find their way to disc. I first noticed this in 2017 when I wanted to buy a copy of I Don’t Feel at Home in This World Anymore, a Netflix release of a Sundance title. As far as I can tell, it’s not available on DVD. The same fate has befallen one of my favorite films of 2018, The Ballad of Buster Scruggs. Only a few years ago it would be unthinkable for a Coen Brothers film not to find DVD release. Even Roma has had to wait for a Criterion deal to make it to disc. Clearly Netflix, and perhaps other streamers, believe that putting films on disc damages the business plan. So Meirelles doesn’t include DVDs in the lifespan of The Two Popes.

Without DVDs, some cinephiliac consumers are lamenting, rightly, the loss of bonus materials. The Criterion Channel has been exceptionally generous in shifting over its supplements to the streaming platform, but other companies haven’t been. Scholars and teachers rely on the best bonus items, including filmmaker commentaries, to give students behind-the scenes information on the creative process. There are, I understand, rights issues around supplements, and bandwidth is at a premium, but there’s no point in pretending that the loss of disc versions hasn’t been important.

 

In 2013 Spielberg and Lucas declared that “Internet TV is the future of entertainment.” They predicted that theatrical moviegoing would become something like the Broadway stage or a football game. The multiplexes would host spectacular productions at big ticket prices, while all other films would be sent to homes. Lucas put forth the question debated in the directors’ roundtable I mentioned: “The question will be: ‘Do you want people to see it, or do you want people to see it on a big screen?’”

Still, the big changeover hasn’t happened quite yet. Every year has its failed blockbusters, and films big and middling and little (Blumhouse, for instance) still continue. Arthouse theatres, which rely on midrange items, indie production, and foreign fare, are putting up a vigorous fight, emphasizing live events and community engagement.

Meanwhile, streaming makes film festivals and film archives more important. Festivals may host the few plays that a movie gets (as in the 35 fests which ran The Two Popes), and filmmakers, as Kent Jones remarks, are eager for their films to play on the big screen in those venues. Archives will need not only to preserve films but also make classics and current movies available in theatrical circumstances. Smart film clubs like the Chicago Film Society and our Cinematheque keep film-based screenings alive.

Before home video, few film scholars undertook the scrutiny of form and style. Those who did had to use editing machines like these. (One scholar called my study of Dreyer, not admiringly, the first Steenbeck book.) Ironically, just as an avalanche of films became available for academic study, and as tools for studying them closely became available for everyone, most researchers turned away from cinema’s aesthetic history and a film’s specific design in order to interpret their cultural contexts. There were exceptions, like Yuri Tsivian’s efforts to systematically study patterns of shot length, but they were rare.

Whatever the value of cultural critique, one result was to leave aesthetic film analysis largely to cinephiles and fans. Thankfully, the emergence of the visual essay, in the hands of tech-savvy filmmakers like kogonada and Tony Zhao and Taylor Ramos, eventually attracted academic attention. Film analysis has returned in the vehicle of the video essay, which is a stimulating, teaching-friendly format. Kristin, Jeff Smith, and I have participated in this trend through our work with Criterion and occasional video lectures linked to this site.

All this was made possible through the digital revolution, or evolution, and we should be grateful. Still, streaming filters out a lot of what we want to study. It’s clear that, for all their shortcomings, physical media were our best compromise for keeping alive the heritage of critical and historical analysis of cinema. We’ve largely lost physical motion pictures as a contemporary medium. (How many young scholars, or filmmakers for that matter, have handled a 35mm print?) Now, to lose DVDs and Blu-rays is to lose precious opportunities to understand how films work and work on us.

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Thanks to all the archivists, collectors, and fellow researchers who made our research so fruitful and enjoyable in the pre-digital age.

A good overview of the streaming business at this point is “The future of entertainment,” in The Economist.

Kristin discusses the fantasy of the Celestial Multiplex with archivists Schawn Belston and Mike Pogorzelski. For examples of how to watch a film on film slowly, go here. Samples of editing-table discoveries are here and especially in the Library of Congress series that starts here. In another entry, I discuss the use of 3D in Dial M for Murder.

P.S. 24 January 2020: Then there’s this, from Facebook.

Dial M for Murder (1954).

Kristin here:

Last May, I posted an entry responding to all the lamentations about a supposed slump in box-office revenues for theatrical films in the early months of 2019 compared with the same period of 2018. I pointed out that the cause of the slump was not due, or at least not entirely due, to a sudden lack of interest in movie-going resulting from the rise of streaming. The main reason was that most of the biggest BO hits of 2018 had been released earlier in the year than usual. As a result, most or all of their income came entirely within the calendar year. In tallying annual BO, however, money brought in after December 31 gets added onto the new year’s tally.

Thus the fact that the four biggest hits 2018, Black Panther, Avengers: Infinity War, Incredibles 2, and Jurassic Park: Fallen Kingdom, all came out in the summer or earlier.  No revenues from these films carried over into 2019. That almost inevitably meant that there would be a decline in 2019, but it wasn’t due to people deciding to camp out on their couches and watch stuff streamed to their TV sets. They had simply bought their tickets to those movies long before.

For some reason, pundits never seem to notice this. Or maybe some do, but, as I wrote last May, it’s much more dramatic to tear one’s hair over a dire slump than to point out that these ups and downs really don’t reflect any dramatic changes in the overall industry, at least not yet. Also, it’s more difficult to figure out and then explain the results of the fact that films still in release at year’s end have their grosses divided between two calendar years.

Assuredly there has been big shifts in the balance of power among the major studios. Obviously Disney is doing very well indeed, with seven films in the top ten domestic grossers for 2019, including all the top six. In contrast, Paramount, long ago the most powerful studio in the young Hollywood, is in a sad state. Quite possibly it will disappear into a larger firm, as 20th Century-Fox did. This imbalance within the current industry is not good for any of them apart from Disney, but it has so far had no discernible effect on the industry’s earning power as a whole.

Annual box-office totals, in numbers not adjusted for inflation, are percolating along as usual. There was no slump last year, just a little adjustment downward after a record year. Let’s take a look at what’s really going on.

 

Up and up, and down, and up and up

We’re barely into 2020 and already the trade papers are pointing out that the domestic box-office total for American theatrical films fell in 2019. Yes, but …

Here’s a chart from Box Office Mojo of the grosses since 2009, the first year when the figure topped $10 billion. (These figures are in dollars unadjusted for inflation. The three columns on the right side are number of features released, average take per film, and the top grosser of the year.)

Note for a start that there was a 7.4% rise in 2018 over 2017. In 2019 there was a drop of 4.8%. Now note that the decline of 4.8% in 2019 still left the total higher than it had been in 2017. Note also that this has usually been the case. The years of big growth–10% in 2009, 6.5% in 2012, 7.4% in 2015 and 2018–are followed either by smaller rises or by declines that do not wipe out the gains of the previous years.

If you look at the larger chart from which this was excerpted, it’s much clearer that theatrical income has risen impressively.

BO has nearly quadrupled from 1985 (again, in unadjusted dollars, so a significant part of that growth is inflation). In 1985 the total was a mere $3,041,480,248. Since then there have been 27 up years (though a few were nearly flat) and only 7 down years. Down years tend, not surprisingly, to come after record years. In 2014, there was a decline somewhat greater than that of  2019. Between 2014 and 2019, the total BO rose by 14.4%. About half of that, 7.4%, was in 2018, almost inevitably leading to a decline in 2019. But really, is a 4.8% decline that big a deal in comparison with a 14.4% rise? The basic point is that the BO continues to climb overall, despite these occasional “adjustments,” as business people would call them.

Moreover, note that 87 more features were released in 2018 than in 2019, and considerably more films than in previous years. Given the average box-office gross in 2018, that would add a little over a billion dollars. In fact the difference between the 2018 and 2019 totals was only about $570 million, so presumably some of those extra films brought in well under the average. Still, some of the record year was due simply to a greater number of films. Conversely a drop in the number of 2019 films to something closer to normal does not suggest a slump due to waning interest in theatrical movie-going.

Writing in Hollywood Reporter in November, 2019, Pamela McClintock made the 4.8% drop sound like a big deal, even while acknowledging that in fact 2019 would be the second biggest BO year in history (in unadjusted dollars, of course). McClintock’s figures differ slightly from the chart above, partly because final tallies were not in and partly because she used Comscore figures instead of Box Office Mojo ones.

With Dec. 31 fast approaching, industry leader Comscore projected Sunday that box office revenue in North America will hit $11.45 billion for the full year, a decline of 3.6 percent from 2018’s record bounty of $11.88 billion.

If Comscore’s rough estimate is correct, that would be the biggest year-over-year decline since 2014, when domestic revenue tumbled a steep 5.1 percent over 2013 to $10.36 billion. The North American box office rebounded in a major way in 2015, rising 7.5 percent to $11.13 billion.

The good news: $11.45 billion would represent the second-best showing of all time, besting the $11.38 billion collected in 2016 (a 2.2 percent uptick). Underscoring the cyclical nature of the film business, revenue was down 2.3 percent in 2017, followed by last year’s dramatic 6.9 percent jump.

While international box office numbers aren’t yet tallied for 2019, analysts expect worldwide ticket sales to match, or best, last year’s all-time high of $41.1 billion.

“Given the level of competition from a plethora of options across multiple platforms on an incalculable number of devices, it should be actually heartening to the industry that 2019 will deliver the second-best annual box office revenue in history,” says Paul Dergarabedian of Comscore.

Yes, it should, but again, second-best is not as dramatic as a worrisome slump. After all, the threat of streaming to theatrical business is the big story of recent show-biz journalism.

 

Carry-over into 2020

Is there likely to be much carry-over of box-office revenues from 2019 films into 2020? In other words, is there likely to be a repeat of 2019, with too many big grossers released well before the end of the year? It does seem possible. My home-made chart above, derived from Box Office Mojo figures as of January 12, 2020, shows that seven of the top ten domestic-earners went into and out of release in the spring or summer, somewhat as the comparable films from 2018 did. Of the three films still in release, Frozen II and especially Joker seem to have already earned much of what they will earn. (Indeed, Frozen II has already slightly outpaced my prediction, based on the gross of the original Frozen in adjusted 2019 dollars, $441.8 million.) The Star Wars entry, the latest release in the top ten, is still going strong and should contribute a fair amount.

1917 will provide most of its income to the 2020 figures. It opened in only eleven theaters on Christmas Day, stayed at that level for two weeks, and went wide (into 3434 theaters) on January 10, meaning that all but $2,721,279 of its domestic income will count for 2020. The film’s surprise Golden Globes wins and possible BAFTA and Oscar awards may help land it a higher gross than many would have predicted. As of January 15 it had grossed $51,561,309 domestically and was still at number one.

It’s way too early to predict what effect all the as-yet unearned carryover money from 2019 films will have on the 2020 total we’ll be discussing a year from now. I haven’t yet bothered to survey the new year’s anticipated blockbusters and their release dates. If studios continue to scatter their big earners throughout the year instead of saving them for the November-December holiday season, then carry-over income will be less significant and will perhaps cause fewer ups and downs. If so, pundits will need to find something else to make us nervous as regards the future of movie-going.

That something should not be the extremely common claim by journalists that streaming is killing theaters. It has been shown that people who stream more movies also go to more movies in theaters.

 

A final point

While noting in passing that 2019 both suffered a big decline and was the second-biggest BO year, Rebecca Rubin of Variety pointed out that the global box-office haul for 2019 hit $31.1 billion, the first time it has ever topped $30 billion. This rise in part reflects the fact that nearly 70% of Avengers: Endgame‘s total grosses came outside the US/Canadian market.

Rises in foreign ticket sales don’t entirely compensate for declines in domestic ones. Not as great a percentage of the box-office income returns to the American studios from some markets–notably China, which pays back 25%, as opposed to closer to 50% from other markets. (Ryan Faughnder and Robin Dixon summarized that and other problems faced by American films in the Chinese market for the Los Angeles Times last February.) But any foreign income helps, and so far the foreign markets continue to rise, even as streaming penetrates more of them.

 

 

 

Brian McFadden, No One Is Safe: Martin Scorsese Roasts Your Fandom.”

DB here:

It started with a brief, almost offhand remark.

“I don’t see them,” [Scorsese] says of the MCU [Marvel Cinematic Universe]. “I tried, you know? But that’s not cinema. Honestly, the closest I can think of them, as well-made as they are, with actors doing the best they can under the circumstances, is theme parks. It isn’t the cinema of human beings trying to convey emotional, psychological experiences to another human being.”

When I learned about this interview (Empire, November issue), I took it as simply a roundabout statement of personal taste. Scorsese doesn’t find Marvel movies, and perhaps other comic-book sagas of superheroes, to his taste. He gave them a fair shot, but he now no longer sees them. He considers them visceral stimulation, like carnivals or theme parks. They’re not cinema, if you consider cinema as emotional expression of psychological conflicts.

In the massive responses to Scorsese, people pointed out that viewers often respond emotionally to superhero films. They root for certain characters, they’re amused or thrilled by certain situations, and many claim to be deeply moved by the heroes and villains (Loki, even Thanos). In fact, it’s exactly the “emotional, psychological experiences” embedded in the Marvel and DC plots that some fans say distinguish them from crude comic-book movies that went before. Much the same could be said of the Bond films, which became more humanized with Quantum of Solace, though intermittently before.

As for the claim that the superhero films “aren’t cinema,” I wasn’t really upset. Over the decades we’ve heard that 1910s films “aren’t cinema” (too theatrical), or that adaptations of novels or plays “aren’t cinema” (too literary or stagebound), or that narrative films “aren’t cinema” (usually proposed by avant-gardists). When the claim relies on a notion of some cinematic essence (editing, or pure visual form) that’s missing from this or that movie, you might be able to have a productive conversation. But if “This isn’t cinema” comes down to “I don’t like films like this,” we’re back to personal taste.

On other occasions Scorsese went on to say a lot more. The ultimate result was a 7 November article in the New York Times. I think we should take this as his most thoroughgoing effort to explain his thinking. We can supplement that with some remarks he made in interviews and Q & A sessions.

Herewith my attempts to figure out Scorsese’s argument. Trying to sort this out might teach us some important things about film now.

 

Scorsese in defense of Cinema

Scorsese’s Times article, “I Said Marvel Movies Aren’t Cinema. Let Me Explain,” begins by disclaiming any hatred for Marvel movies as such. “The fact that the films themselves don’t interest me is a matter of personal taste and temperament.”

But everyone’s taste gets shaped by their moviegoing experience, and in his youth Scorsese was attracted to films from America and Europe. These yielded “revelation—aesthetic, emotional, and spiritual revelation.” The films were, he felt, about characters who were complex, sometimes contradictory in their minds and behavior.

Moreover, these films showed that cinema was an art form, one existing in both commercial and more experimental spheres. Hollywood studio output (Ford Westerns, Hitchcock thrillers), European imports (Bergman, Godard), and avant-garde work (Scorpio Rising)—all these showed that cinema had powers equal to those of music, dance, and literature. These films were technically accomplished, sometimes virtuoso, but at their hearts were intense, complex emotional appeals that assured that they would be watched for decades later.

Today the Marvel pictures, often skillfully made, lack “revelation, mystery, or genuine emotional danger.” They are repetitive, adhering to a basic formula, “defined as variations on a finite number of themes.” By contrast, the films of Paul Thomas Anderson, Claire Denis, Wes Anderson, and other directors offer new and unpredictable experiences, and they expand the possibilities of the art form. “The unifying vision of an individual artist” is essential to cinema.

It’s exactly the exploratory filmmakers who are being stifled by the Marvel releases, and indeed all the franchises. These more personal films aren’t just constrained by lower budgets; they can’t get much exposure on theatre screens either. “Around the world, franchise films are now your primary choice if you want to see something on the big screen.” Most filmmakers design their films for that scale and that communal experience, but the blockbuster films are pushing smaller pictures into streaming outlets.

The franchise mentality is a corporate one. The products are “market-researched, audience-tested, vetted, modified, revetted and remodified until they’re ready for consumption.” As often happens, the business constrains the art. But you might say, what about the old studio system? Wasn’t that as mercenary as today’s franchise juggernaut? No, because the studios set up a creative tension between the business end and the artistic end that yielded outstanding works, even masterpieces. Today’s franchise producers are indifferent to art and hold a view of film history that is both “dismissive and proprietary.”

As a result we have two domains: worldwide audiovisual entertainment vs. cinema. They overlap less and less, and it seems likely that the financial power of one will dominate and belittle the other.

I think that some of these arguments are plausible, while others deserve more probing.

 

Film art: Who’s the artist?

Andrew Sarris.

During the 1950s and 1960s, this general argument was promulgated by the so-called auteur critics around Cahiers du cinéma and was developed and promoted by Andrew Sarris in the US and Movie magazine in the UK. Scorsese was deeply influenced by these ideas. He was one of many cinephile directors-in-training who assumed that the best films bore the “unifying vision of the individual artist,” who was the auteur (author) of the film.

What was considered the “auteur theory” is too complicated to explore fully here. Minimally, it’s the idea that, all other things being equal, in many movies (often the best ones) the director can be considered the source of the film’s distinctive artistic qualities. The director may achieve this by exercising near-total control (e.g., Chaplin), or working with close collaborators (Powell and Pressburger, Donen and Kelly) or serving as a “filter” for the offerings of various contributors (probably most filmmakers).

This is the minimal case. The maximal one rests on the idea that once we make the director the central power, we then discover a “unifying vision.” At this level the distinctive features of form, style, and theme coalesce into a personal conception of human life. For Ford, that might include the value of traditions and the costs they demand of those subscribing to them. Hitchcock’s recurring concern, Robin Wood famously argued, is the realization that complacency, a trust in social order, is vulnerable to disruption.

The difference between the two versions I’m sketching isn’t hard and fast. Still, it often holds good. A friend, for instance, grants that Tony Scott is a distinctive  filmmaker. “He just has nothing to say.” The idea that an auteur has something consistent and personal to “say,” deliberately or unconsciously, from film to film, is a hallmark of auteur criticism at its most ambitious. And the greatest auteurs, perhaps, show development in what they say across their careers. John Ford’s attitude toward the frontier can be said to change from The Iron Horse (1924) to Cheyenne Autumn (1964).

The minimalist auteur concept isn’t new. From the 1920s on, historians and critics often attributed creative authority to Griffith, Chaplin, De Mille, Hitchcock, and European and Soviet directors. And in most film industries, executives recognized that the director had the most responsibility for the film’s look and feel.

One revolutionary edge of auteur criticism was to discover auteurs nobody had noticed before–largely unknown filmmakers working alongside humbler folk. And the critics went further, suggesting that some of these filmmakers could be considered auteurs to the max.

Typically auteur critics didn’t examine the concrete context of production to determine who did what in particular cases. They inferred directorial expression by watching lots of films and tracing recurring strategies of style and theme. Sometimes they backed their conclusions up by interviews with–who else?–the director.

Minimal versions of the auteur idea are central to film culture now. Festivals promote directors, as do studio marketers. Movie lists in reference books and search sites give directors the pride of place. Variety and Hollywood Reporter reviews usually don’t name producers, cinematographers, and other contributors, but the director is always mentioned (and blamed or praised for the film). Academics and cinephile critics ascribe more maximalist “personal visions” to directors around the world, from David Lynch and Spike Lee to Wes Anderson to Wong Kar-wai and Jane Campion.

 

Auteur +genre = ?

Black Panther: Danai Gurira (Okoye), Ryan Coogler on the set.

Despite the prominence of some directors, they’re usually not what draws audiences. In most countries, the mass-market cinema is dominated by genres that are populated by well-known stars.

Sarris and others assumed that auteurs built upon the foundations provided by genre conventions and star images. Ford gave the Western a new force not only through his images and use of music but also by redefining the star personas of John Wayne and Henry Fonda. Hitchcock and Lang worked with and against the conventions of the thriller, while Ophuls gave the melodrama a melancholic elegance. Or so goes auteur gospel.

The 1970s New Hollywood auteurs embraced genre filmmaking as well. Bogdanovich, Coppola, Altman, Woody Allen, and others tested themselves in a variety of genres. Even Scorsese tried a “woman’s picture” (Alice Doesn’t Live Here Anymore), a musical (New York, New York), and a biopic (Raging Bull). They are only roughly parallel to today’s indie filmmaker who, after a breakthrough project at Sundance or SxSW, signs on to make a franchise picture.

As a generous and enthusiastic cinephile, Scorsese has long subscribed to a version of auteurism. Perhaps one source of his misgivings about Marvel and its counterparts is that he can’t detect auteurs in these movies. Does that mean they aren’t there? Is today’s studio cinema largely a genre cinema, minus the classic bonus of high-end auteur expression?

One of his comments has attracted little notice. Scorsese remarks of the theme-park picture:

The technique is very well done but there is only one Spielberg, there is only one Lucas, James Cameron. It’s a different thing now.

This implies that even the franchise genres could sustain some degree of what Sarris called “directorial personality.” Admirers of Taika Waititi’s Thor: Ragnarock, James Gunn’s Guardians of the Galaxy, Ryan Coogler’s Black Panther, or Patty Jenkins’ Wonder Woman might agree. This has been one line of defense in the pushback to Scorsese’s comments.

Or maybe we should attribute whiffs of personal expression today to the producers (Bruckheimer, Kathleen Kennedy, Kevin Feige). Even in Hollywood’s heyday, we sense Gone with the Wind and Duel in the Sun as Selznick productions. Then there’s Walt Disney, surely a producer as auteur. I suspect that Scorsese finds these old films more inspiring than today’s behemoths.

 

Closing the drawbridge on Fort Multiplex

Avengers: Endgame (2019).

A genre can rise and fall in popularity. As the Western and the musical declined in the 1970s, horror and science-fiction gained traction as both programmers and A-list blockbusters. Add in the rise of fantasy, crystallized in the prestige accorded the Lord of the Rings installments. Oddly, as comic book sales declined, comic-book movies came to be a central contemporary genre. The superhero film proved a powerful blend of all these trends.

Today, the stifling presence of the fantasy/SF/comic-book franchises seems obvious. Look at two snapshots.

In 1999, the world’s top-grossing film was Star Wars: Episode 1. Among the twenty top hits were fantasy/SF blockbusters The Matrix and The Mummy, as well as a Bond entry. But there were also lower-budget horror films (The Sixth Sense, The Blair Witch Project). Most surprisingly, the top twenty include many comedies, mostly star-driven.

Now consider the 2018 situation.

Five of the global top ten were superhero films. The big winner was Avengers: Infinity War, which earned over two billion dollars globally–nearly twice as much as second-place Black Panther. Among the top ten are Venom, Aquaman, and Deadpool 2. Add The Incredibles as a sixth superhero film if you want. At 11 is Ant-Man and the Wasp. Most of the remaining titles are also franchise entries. There’s also the fantasy/SF blend Ready Player One, the monster movie Rampage, and the action thriller The Meg. Only China is offering live-action comedy (Detective Chinatown 2) and drama (Dying to Survive).

Of course nobody knows better than Scorsese that the big-budget fantasy/SF film has long been with us. His New York, New York (1977) came out the same year as Star Wars and Close Encounters of the Third Kind, while 1980 saw the release of both Raging Bull and The Empire Strikes Back. But in those years straight-up genre films had a fighting chance. Smokey and the Bandit, The Goodbye Girl, 9 to 5, Airplane!, and others won big box-office.

Scorsese films have landed in the top twenty occasionally (e.g., The Color of Money and The Wolf of Wall Street). On the whole, though, I’m not suggesting that Scorsese now sees himself as competing with the biggest grossers. He’s surely right that today’s superhero films dominate the landscape. But do they squeeze out other films to the degree he suggests?

In some venues, probably yes. Small towns with one or two multiplexes may not have space for the minor-key movie. But bigger towns and midsize cities can be quite hospitable to them. In one week, alongside the big releases, multiplexes in  my town of Madison, Wisconsin (pop. about 250,000) played Motherless Brooklyn, Jojo Rabbit, Parasite, The Lighthouse, The Current War, Brittany Runs a Marathon, and documentaries on Molly Ivins and Miles Davis. At least some of these qualify as original vehicles. At its widest release, The Lighthouse played on nearly 1000 US screens, and Jojo Rabbit arrived at over 800.

These are merely data points, not systematic samplings. And you might argue that we’re in the middle of Oscar qualifying season, so more offbeat films are numerous now. Okay, go back to July, the most competitive month for domestic releases. Nationally, the big pictures didn’t prevent the release of Yesterday, Midsommar, Late Night, The Last Black Man in San Francisco, Booksmart, The Dead Don’t Die, The Biggest Little Farm, The Farewell, The Art of Self-Defense, Amazing Grace, and Once Upon a Time…in Hollywood.

Again, not all of these count as auteur vehicles, and several failed domestically, but they still squeezed into multiplexes. The Tarantino film obviously commanded a wide release, but many of the titles I mentioned played on between 1000 and 2000 screens. Booksmart opened on over 2500, Midsommar on 2700.

The industry doesn’t depend on the smaller or more personal titles, but then it seldom has. The biggest box-office successes in the heyday of the studio system were almost never auteur classics. Variety reported that the top domestic hits of 1943 were For Whom the Bell Tolls, Song of Bernadette, This Is the Army, Stage Door Canteen, Random Harvest, Hitler’s Children, Casablanca, Madame Curie, Star Spangled Rhythm, and Coney Island. True, Frank Borzage struck gold with Stage Door Canteen, but it’s not typical of his work. Lubitsch (Heaven Can Wait) and Hitchcock ( Shadow of a Doubt) were far down the list, bested by the likes of Sam Wood, Clarence Brown, and Henry King.

Or take 1952, ruled by The Greatest Show on Earth (De Mille), Quo Vadis, Ivanhoe, The Snows of Kilimanjaro, Sailor Beware, The African Queen (Huston), Jumping Jacks, High Noon (Zinneman), and Singin’ in the Rain (Donen/Kelly).  True, The Quiet Man hit number 12, and Mann’s Bend in the River number 13. But of the top hundred the only other auteur pictures seem to be Pat and Mike (no. 39), Monkey Business (no, 47), Carrie (no. 54), The Lusty Men (no. 76), and Five Fingers (no. 85).

It seems plausible, then, that in Hollywood “audiovisual entertainment” has overwhelmingly dominated the market for decades. Auteurs seldom win the biggest grosses. But again Scorsese’s career history may have influenced his judgment.

There was a moment, the Holy 1970s, when genre cinema with a personal-vision inflection was occasionally lucrative. The Godfather, One Flew over the Cuckoo’s Nest, American Graffiti, Blazing Saddles, Alien, Apocalypse Now, The Shining, and other notably original productions did earn money and awards. Yet in retrospect that seems an interregnum. The top rentals of the following decade, the 1980s, were dominated by Spielberg and Zemeckis. Then there were the usual array of star-driven comedies and action pictures. Genres came back strong, and auteurs had to work within them, or around the edges.

Such is pretty much the case right now. At the top end, perhaps the superhero films are roughly equivalent to the biblical sagas, historical pageants, and theatrical adaptations that roadshowed throughout the 1950s and 1960s. Now as then, a number of auteur films are still getting theatrical releases. The blockbusters keep the lights on and the popcorn moving so that theatres can afford to wedge straight-up genre pictures and offbeat indies into their week. It seems that you can’t run Avengers: Endgame on all 22 screens.

 

Art vs. craft?

Anthony and Joe Russo directing Avengers: Endgame.

But maybe we shouldn’t think of the big pictures as “audiovisual entertainment.” What’s opposed to that? “Cinema,” Scorsese said. I’d propose that this formulation means “artistic cinema.” Which is to say that we’re in the realm of the classic distinction between art and entertainment.

This has given an opening to the people riled up by Scorsese’s remarks. Admirers of Marvel, DC, and comparable pictures can say that they find them as emotional, revelatory, inspiring, etc. as anything he finds in Bergman or Sam Fuller. They feel it in their bones. And who’s to gainsay that? Scorsese doesn’t have their bones, and neither do you or I.

On more objective grounds, I suggest that Scorsese has floated another distinction. Forget calling some things “cinema” and some things not. I think that he’s distinguishing craft from art.

Let’s say provisionally that craft is the skillful manipulation of the medium to produce the desired effects. Art, on this understanding, can be considered something more. It’s usually grounded in craft, but not always. It’s also formally and emotionally complex, original in its relation to what came before, and offering new experiences on repeated exposure (rather than replays of the original response). Many, like Kareem Abdul-Jabbar, would add that art induces reflection on ourselves and the world, making us wiser and deepening our humanity.

From this angle, Scorsese’s recognition of the “talent and artistry” of franchise films can be seen as a nod to craft competence. “The technique,” he says, “is very well done.” Our blockbusters are comparable to many of those anonymous hits of the studio era, turned out by skillful but impersonal artisans.

In response, the MCU advocates would need to show that the films go beyond craft. For example, some advocates find in these films the kind of character complexity Scorsese attributes to Hitchcock. He finds that Roger Thornhill in North by Northwest suffers “painful emotions” and an “absolute lostness.” Marvel fans will say something like this about moments in the stories of Tony Stark, Captain Marvel, Captain America, and the Winter Soldier.

Scorsese might reply that these are not complex characters. Yet for many years people said the same about the work of Hitchcock and other Hollywood auteurs. When people started to study them, we saw things differently. Only closer analysis of the comic-book films can give us better grounds to argue about whether their characters exhibit the “contradictory and sometimes paradoxical natures” Scorsese champions.

 

Realism and its rivals

Captain America: The Winter Soldier (2014); Raging Bull (1980).

A few scattered speculations and I’m done.

I don’t know that we’ve fully recognized that these SF and fantasy franchises descend from earlier forms. Silent crime serials and installment films featuring Dr. Gar el-Hama and Judex had the same reliance on secret identities and world-threatening master villains. Chinese wuxia films gave their knight-errants the power to soar into the air (the “weightless leap”) and emit blasts of energy (“palm power”). The bullet ballets of Hong Kong films have obviously influenced Hollywood action pictures, but we haven’t acknowledged how our comic-book movies incorporate fantasy martial arts techniques. Hollywood owes Asian action cinema more than we usually admit.

But the silent policiers and the fantasy wuxia are flagrantly unrealistic. And Scorsese, more than many of his colleagues, is committed to realism. He couldn’t, I think, make Big Trouble in Little China or Kill Bill. I’d suggest he’s intrinsically out of sympathy with quasi-supernatural action. (Hugo is a historical film, and it’s about a sacred era of Cinema past.) Superhero dramaturgy, I hazard, rubs him the wrong way, and not just because it lacks psychological depth.

I’ve argued elsewhere on this blog that Scorsese makes forays into expressionist and impressionist technique, but they usually issue from a base of harsh realism. His commitment to realism may make it hard for him to engage with the more outrageous narrative conventions of the superhero film.

Here another classic dichotomy suggests itself. If you have to choose between basing your story on plot or character, Scorsese will choose character. In fantasy films, though, character motive and reaction are based on elaborate plot machinations. These films depend a lot on elaborate fake identities, as well as recognitions of hidden kinship. She’s my sister! He’s my father! Such devices serve to provide intricate genealogies and networks of relationships for fan homework.

Likewise, theatrical melodrama and adventure fiction from the nineteenth century supply superhero sagas with orphans of mysterious parentage, duels, hairbreadth escapes, family secrets, coded documents, precious but mysterious objects, and other franchise conventions. These are woven into complex schemes and counter-schemes of the sort found in the silent crime serials. But all these features run counter to the psychological conflicts that animate Scorsese’s plots.

Recognitions of kinship rely in turn on a plot strategy that’s worth discussing a little more; I suspect it yields much of the emotional resonance that fans enjoy. These films rely on courtship and romantic rivalries throughout, of course, as well as friendships forged and broken. These are standard for most American genres. But I’ve been surprised at how often family relations are developed in complicated ways.

It’s not just Star Wars. The Marvel Universe relies heavily on kinship to sustain its plots, as well as its pathos. Tony Stark and Pepper Potts have a daughter, as does Scott Lang. Hawkeye has a family, as does T’Challa, whose cousin N’Jadaka becomes a prime adversary. Nebula and Gamora are pressured to be dutiful daughters to Thanos. Thor and Loki share a mother, Frigga. You can argue that Tony Stark becomes a father-figure for Peter Parker. Other characters are more isolated, but for some of them, notably Natasha and Bucky, the Avengers team constitutes a surrogate family.

Marvel’s focus on the family asks us to exercise the skills we must bring to classic mythology, nineteenth-century novels, and TV soap operas. We need to keep track of who’s related to whom, and what in their past encounters can arouse obligations and conflicts. I don’t think that plots resting on such dense kinship relations are of great appeal to Scorsese; his families, when they’re present at all, are pretty small-scale (Raging Bull, Cape Fear, Shutter Island, The Age of Innocence).

Most of all, when Scorsese speaks of these films shying away from risk, I suspect he’d include their avoidance of narrative risk. In fantasy and SF, nobody need really die. Hero, villain, love interest, and sidekick can return in a parallel world, or they can be resuscitated through a new gadget. The worst outcome need not be the worst, as when Avengers: Endgame uses nanotech and time travel to rewrite the past. Plot mechanics again. Despite all the assurances that Tony Stark is really, really gone, we could find a way to bring him back if Downey wanted to sign on again. (Black Widow is being resurrected for a prequel adventure.) But there’s no bringing back Sport from Taxi Driver or Rodrigues from Silence—except in a prequel, another convention that Scorsese would likely disdain.

I’m just spitballing here, but for Scorsese and other stylized realists like Michael Mann, the comic-book convention of eternal return might seem merely juvenile wish fulfillment. Something really has to be at stake, and ultimates must be faced’ Danger and death are real. This is grown-up drama.

I’m not intrinsically opposed to the conventions ruling comic-book movies myself. In general, I think that plot is as underrated as character is overrated. (I’d rather give up the distinction altogether, but that’s another story.) Superhero films are mostly not to my taste, but I think they’re worth studying as intriguing contributions to trends in modern cinema. My point is just that the personal aesthetic of Scorsese, as both cinephile and cineaste, doesn’t fit very well with the elaborate, ever-changing rules of the magical MCU. He finds enough magic in a sinuous tracking shot, or a carefully synced doo-wop song, or an unexpected angle, or a wiseguy shouting match. That is Cinema.

 

There are other questions we might ask about Scorsese’s remarks. For instance, when he celebrates the thrill of communal moviegoing as a central feature of Cinema, he seems to ignore the fact that the franchise pictures are our prime multiplex attractions.  Many viewers slot the more “personal films” into a future Netflix queue, but they commit themselves to seeing the big films on the big screen. That choice can yield contemporary viewers some of the electricity that Scorsese found at a screening of Rear Window. And when they’re not checking their text messages or chatting loudly with their pals, they might even give themselves up to laughs, screams, and applause, just as in the old days.

Since I wrote this, though, something much more draconian than superhero pictures may threaten non-franchise pictures. On Monday, Assistant Attorney General Makan Delrahim said that the  Department of Justice is moving to end the consent decrees that have governed Hollywood studio conduct since 1948. (See here and here.)

The implications of this are staggering. We may see the return of block and blind booking, the prospect that a studio could own a theatre chain (and give favored place to its own pictures), and the decline of independent producers and art houses that favor smaller films. Nonsensically, Delrahim quoted an earlier Scorsese remark about his craft: “Cinema is a matter of what’s in the frame and what’s out.” Delrahim went on: “Antitrust enforcers, however, were not cast to decide in perpetuity what’s in and what’s out with respect to innovation in an industry.”  Thus the ideology of predatory “disrupters” goes on, and even auteurs are unwillingly recruited to the enterprise.

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Thanks to Jim Danky for calling my attention to the McFadden comic, and to Jeff Smith for discussions of Scorsese’s arguments. Thanks as well to Colin Burnett for discussion of the Bond saga.

My lists of top-twenty films come from the European Audiovisual Observatory’s publications Focus 1999 and Focus 2019.

I’ve left aside other writers’ analyses of Scorsese’s views. I benefited from reading Ben Child and Helen O’Hara in The Guardian, Christopher Orr’s older review in The Atlantic, and Zachary Zahos at Playback. Also pretty forceful is Kevin Feige’s defense of the MCU, which I discovered only after writing this entry. He argues for Marvel films’ value on several grounds, including their display of positive social values. And just before I posted this, the Russo brothers weighed in.

Here are other Scorsese comments made before the New York Times piece appeared. After his BAFTA David Lean lecture on 12 October, he reiterated his view.

Theatres have become amusement parks. That is all fine and good but don’t invade everything else in that sense. That is fine and good for those who enjoy that type of film and, by the way, knowing what goes into them now, I admire what they do. It’s not my kind of thing, it simply is not. It’s creating another kind of audience that thinks cinema is that. If you have a child and the child wants to see the picture, what are you going to do? It’s up to you. The audience that sees them now, the fans that see those pictures now, they were raised on pictures like that.

The technique is very well done, but there is only one Spielberg, only one Lucas, James Cameron, it’s a different thing now. It’s an invasion, so to speak, in the theatre. . . .

We are in a moment not only of evolution but of revolution, in pretty much the whole world, everything we know, the old political systems, it’s almost as if the 21^st century is beginning now and technology has gone with it and that means cinema goes with it.

Yes, see a movie in a theatre, it’s the best with an audience, but the actual concept of cinema has become something that is not definable. Something can play as a hologram, something can play as virtual reality, maybe there is going to be an extraordinary epic in virtual reality at some point. We have to start expanding what we think of as narrative, music, literature, art and particularly the visual image.

Granted, this whole passage is a bit baffling. It’s not completely clarified in a press conference the next day at the BFI London Film Festival. The relevant section starts at 16:26.

It’s also interesting that Benedict Cumberbatch (aka Dr. Strange) defends the need for auteurs.

Some comments on Sarris’s career and the vagaries of auteur theory are here. I discuss Black Panther and its debt to classical Hollywood storytelling here.

Francis Ford Coppola, Martin Scorsese, Steven Spielberg, George Lucas (2007).

Once Upon a Time . . . in Hollywood.

Jeff Smith here:

Once Upon a Time…in Hollywood might turn out to be the buzziest film of 2019. Some of this water-cooler talk is due to its unusual status within an ever-enlarging field of true crime stories. (Call it a “not quite true” crime story.) Indeed, the genre is hotter than ever thanks to a bevy of new podcasts, telefilms, and miniseries.

Industry analysts, though, are also keen to interpret Once Upon a Time…in Hollywood’s box office fortunes. As that rare big summer release that is neither a sequel nor a franchise title, it can be seen as a test of whether original content can survive amidst heavily marketed, presold tentpoles.

The lesson so far? To quote William Goldman, “Nobody knows anything.” In The Washington Post, one unnamed studio executive warned, “I don’t see any blue-sky meaning here.” The executive added, “This movie has assets that almost no other film has. That’s what drove it.” At least one of those assets is Tarantino himself, who is a brand, if not a franchise. Fans know what to expect in a Tarantino film, which is why the film is sui generis when it comes to this summer’s slate. Due to its unique IP, it can’t really be compared with films like Men in Black International or Spider-man: Far from Home. Yet thanks to Tarantino’s larger than life presence, it also isn’t Long Shot or Booksmart or Stuber.

Once Upon a Time…in Hollywood is catnip to Tarantino nerds like me. It has the usual surfeit of references to obscure films and television shows. Some of these are deftly interwoven into the story itself. It boasts a carefully curated soundtrack that unearths “some-hits” wonders. It also contains scenes depicting nasty yet comical violence, a hallmark of Tarantino’s work ever since Reservoir Dogs.

At first blush, Once Upon a Time…in Hollywood would seem to be Tarantino’s most linear film. Yet it still displays certain continuities with his oeuvre in terms of story structure and technique. Although the film eschews the chapters and title cards found in Pulp Fiction and Kill Bill, it still contains elements of what David calls “block construction.” In the case of Once Upon a Time…in Hollywood, it is all about threes. The plot is structured around three days in the winter and summer of 1969: February 8^th, February 9^th, and August 9^th. Each “chapter” is introduced showing the date via superimposed text. And all three chunks of narrative crosscut among the activities of three actors – Sharon Tate, Rick Dalton, and Cliff Booth – as they try to adapt to changes in the film and television industries.

If all of this assures that you’d never mistake Once Upon a Time…in Hollywood as the work of another director, other elements show Tarantino striking out in new directions. Chief among these is his mash-up of two normally distinct story types: the show-biz tale and the true crime yarn. Think of it as Singin’ in the Rain meets In Cold Blood. In what follows I outline some of the ways that Tarantino adapts his signature style to two well-established storytelling options: the multiple draft narrative and the network narrative. I also consider the effects Tarantino’s counterfactual history has on the conventions of the show-biz tale and the celebrity biopic.

My analysis contains major spoilers. If you haven’t seen Once Upon a Time…in Hollywood, stop reading now!

 

My world and welcome to it

 

Quick trivia question: what actor was on the cover of TV Guide during the week that Sharon Tate was murdered by the Manson family? Sharp viewers of Once Upon a Time…in Hollywood should know the answer. We see Tate’s housemate, Woychiech Frykowski, reading that issue of the magazine as he watches Teenage Monster on late night television.

Give up? It was character actor Andrew Duggan, who played the cattle baron Murdoch Lancer on the TV show of the same name. Yes, that Lancer! The same one that featured Rick in a guest spot some six months earlier.

Tarantino’s film treats this little bit of pop culture ephemera as an uncanny coincidence. It simply becomes yet another way that he can intertwine the destinies of his three protagonists. But that brief shot got me thinking: did Tarantino start with the idea that he’d recreate whatever series was featured on TV Guide the week Tate was killed?

If so, Rick might have appeared just as easily as an aspiring cartoonist next to William Windom on the NBC sitcom, My World and Welcome to It. The show debuted just six weeks after Tate’s death. It is not unthinkable that NBC would have pushed for a cover on TV Guide in an effort to promote the premiere. Yet Tarantino’s counterfactual history in Once Upon a Time…in Hollywood would have been vastly different if that had been the case.

Did Tarantino really base his screenplay on this conceit? I doubt it. Lancer fits so snugly into the world that the director captures onscreen that it is not be so easily replaced. Tarantino seems to have a nostalgic fondness for the show, much as I did in my wasted youth. (I recall having a Lancer lunchbox at age six.) Production designer Barbara Ling describes the steps she took to recreate Lancer’s mix of Spanish/Western design. This involved adding adobe storefronts to the wooden ones, and substituting iron coils for wooden pegs on the saloon’s staircase. Ling added, “This was a [rich] cattle town and the buildings are two and three stories. It’s not Deadwood.”

Many critics have characterized Once Upon a Time…in Hollywood as another hangout movie. This is Tarantino’s designation for a film that is leisurely paced, fairly light on plot, and mostly gives the audience a chance to spend time with the characters. Indeed, because of these qualities, reviewers often compare Once Upon a Time…in Hollywood to Jackie Brown, a film that Tarantino himself compared to Rio Bravo, which was Howard Hawks’ hangout movie.

The resemblances don’t stop there. Once Upon a Time…in Hollywood’s three-headed protagonist bears certain similarities to Jackie Brown’s Jackie, Ordell, and Max.

Yet while watching Once Upon a Time…in Hollywood, I felt this film, more than any of Tarantino’s others, was an exercise in world-building. Normally we associate that term with sci-fi, fantasy, and comic book movies. It is especially important for transmedia properties where the fictional universe depicted exceeds the bounds of any individual film, television series, book, or video game.

Once Upon a Time…in Hollywood is also an alternate history, a type of speculative fiction also common in sci-fi and comic book stories. The Avengers: End Game and Spider-man: Into the Spiderverse are both relatively recent examples. This suggests a loose affiliation between Once Upon a Time…in Hollywood and other blockbusters even as Tarantino tweaks that formula by situating his speculative fiction within the generic framework of true crime.

Tarantino largely avoids the industrial motivations behind these two narrative techniques commonly seen in tentpoles. Instead, he simply recreates the pop culture world of his youth. In doing so, the director’s real world, his “realer than real” universe, and his “movie movie” universe all collide.

 

Keepin’ it real (and realer)

 

As Tarantino has explained in interviews, the “realer than real” universe is an alternate reality close to our own where his fictional characters can intermingle with real people. The “movie movie” universe, on the other hand, is a more overtly fantastic world closer in spirit to comic books or exploitation films. The characters have unusual abilities or even supernatural powers. The “movie movie” thus downplays the realistic motivations usually found in the “realer than real.” In Tarantino’s oeuvre, Reservoir Dogs and True Romance exemplify the “realer than real.” Kill Bill and From Dusk to Dawn are instances of the “movie movie.”

Each universe features a web of connections that can link particular tales together. For example, Kill Bill’s Sheriff Earl McGraw and his son Edgar pop up in Death Proof. Similarly, Lee Donowitz, the cocaine-sniffing movie producer in True Romance, is purportedly the son of Sgt. Donny Donowitz, the “bear Jew” in Inglourious Basterds.

In Once Upon a Time…in Hollywood, the most obvious references to these two Tarantino universes are the fictional brands he has created. During the end credits, we see Rick in a TV ad for Red Apple cigarettes. According to a Tarantino wiki, “ads or packs of these flavorful smokes” can be seen in The Hateful Eight, Inglourious Basterds, Planet Terror, Kill Bill, Pulp Fiction, From Dusk till Dawn, Four Rooms and Romy and Michele’s High School Reunion. (The latter is an obvious outlier. Yet the Red Apple nod was likely an in-joke related to Tarantino’s offscreen romance with Mira Sorvino, who played Romy.)

Similarly, Tarantino’s fictional fast food chain, Big Kahuna Burger, appears on a bus billboard in Once Upon a Time…in Hollywood. It previously was featured in a memorable scene in Pulp Fiction. (“That’s a tasty burger!”) But it had already debuted as a delicious snack devoured by Mr. Blonde in Reservoir Dogs. Big Kahuna later comes back in two other Tarantino films, From Dusk Till Dawn and Four Rooms, as well as Romy and Michele’s High School Reunion.

Other references to the “realer than real” are more arcane. In a montage sequence where Randy the Stuntman summarizes Rick’s experience starring in Italian films, we see a poster for Operazione Dy-no-mite, a James Bond knockoff directed by Antonio Margheriti. Fans of Inglourious Basterds will recognize “Antonio Margheriti” as the alias Donny Donowitz uses for the premiere of Nation’s Pride.

Much of the fun of Once Upon a Time…in Hollywood comes from the way Tarantino overlays these three universes to create a singular fictional world. For example, at one point we learn that Rick was considered for the role of Captain Virgil Hilts, the part played by Steve McQueen in John Sturges’ The Great Escape. Tarantino even inserts digitally altered footage of The Great Escape to show us a scene of Rick as Hilts. Since Rick claims he never met Sturges, this moment appears to represent an imagined version of the film that could exist in some type of alternate history. It invites us to consider how different Rick’s career might have been had fortune smiled upon him instead of McQueen.

To disentangle this knot, one must surmise that The Great Escape and Steve McQueen belong to both the real world and the “realer than real” world. Yet the scene of McQueen at the Playboy mansion and Rick describing his missed opportunity can only belong to the “realer than real.” And the character of Hilts himself exists only in the “movie movie” world. Hilts shares this status along with other characters Rick plays onscreen, such as Bounty Law’s Jake Cahill and The FBI’s Michael Murtaugh. After all, movie magic enables Cliff Booth to stand-in for Rick for scenes involving physical action. That two actors can play the same character within the same scene suggests that fictional personae in cinema have a unique ontological status quite different from the real world.

Arguably, the scene where Sharon Tate watches herself in The Wrecking Crew raises even more vexing issues about what is real and what is fictional. Unlike the clip from The Great Escape, the theatre screening shows the real Sharon Tate playing the character Freya in The Wrecking Crew. The fictional Sharon Tate watches the real Sharon Tate, along with the rest of the Bruin Theater’s audience. Yet, because Margot Robbie only pretends to be Sharon Tate for Tarantino’s camera, she doesn’t really watch herself playing the role. Obviously, Robbie belongs only to the real world. Yet Sharon Tate, as both an actual person and a fictional character, inhabits both the real world and the “realer than real world.”

Here the film indulges the Bazinian conceit that cinema has indexical properties. While making The Wrecking Crew, the film camera captured an imprint of the real Sharon Tate that preserved her being beyond the reaches of time and even death. In Once Upon a Time…in Hollywood, this moment is both joyful and sad. The viewer imagines the thrill that Tate feels in watching herself on the big screen, basking in the glow of incipient stardom. Yet the delight we experience is colored by our knowledge of what happened to the Sharon Tate seen falling on Dean Martin’s camera case. Unlike Robbie’s character, that Tate is doomed to a grisly death at the hands of psychopaths.

By film’s end, however, we are forced to reevaluate where Sharon Tate fits into Tarantino’s universe. When Cliff and Rick thwart the attack of Tex Watson, Susan “Sadie” Atkins, and Patricia “Katie” Krenwinkel, both Sharon Tates appear to move solely to the realm of the “realer than real.” Like the fictional Sharon Tate played by Robbie, the actress who appeared in The Wrecking Crew also lives on in a parallel universe created by the forking of time. And the fate of that character remains completely undetermined. Now fully a part of the “realer than real,” Tarantino’s Sharon Tate might eventually snort cocaine with movie producer Lee Donowitz or bum a Red Apple cigarette from Pulp Fiction’s Mia Wallace.

Once she joins the “realer than real,” almost any fate you could imagine for Sharon Tate seems possible. And it is that sense of the actress’ unlimited horizons that gives the ending of Once Upon a Time…in Hollywood its resonance. Sergio Leone’s Once Upon a Time films always situated viewers in the realm of myth. Once Upon a Time…in Hollywood, on the other hand, evokes the fairy tale.

Tarantino is known for his experimentation with narrative, and the simplicity of Once Upon a Time…in Hollywood’s “what-if” scenario could seem like a retreat from the formal play seen in his earlier films. Yet I’d argue that Tarantino’s merging of fact and fiction is even more audacious in certain respects. It strikes me as an unconventional example of what David calls “multiple draft narratives,” like Krzystof Kieslowski’s Blind Chance or Peter Howitt’s Sliding Doors. Once Upon a Time…in Hollywood gives us a second draft of history, albeit one where the key decision point is saved almost until the end of the film. And unlike Blind Chance or Sliding Doors, Tarantino doesn’t need to tell us what the different outcomes are for each of these tales. The first draft of history is one we already know.

In fact, the notion of multiple drafts offers a useful lens for all three films in Tarantino’s “counterfactual” trilogy. (The other two are Inglourious Basterds and Django Unchained.) In Groundhog Day, Source Code, and Edge of Tomorrow, each iteration of the basic situation shows the protagonist inching toward his goals. They gradually progress to the point where they are able to alter destiny, either theirs or the world’s or both.

Inglourious Basterds, Django Unchained, and Once Upon a Time…in Hollywood all present images of history not as it was, but as it should have been. Such counterfactual histories run counter to the norms of speculative fictions that often present us with dystopian worlds we were lucky to avoid. (Think Philip K. Dick’s The Man in the High Castle, Robert Harris’ Fatherland, or Kevin Willmott’s “mockumentary” C.S.A.: The Confederate States of America.) All of these stories depend upon our knowledge of the first draft of history. Yet Tarantino gives us second drafts that right particular historical wrongs in either small or large measure. In doing so, Tarantino gives us versions of history that are closer in spirit to his favorite movies. All three films in the “counterfactual” trilogy feature tidy resolutions. Once Upon a Time…in Hollywood, however, is even more self-conscious about the way Tarantino’s second draft of history takes the form of a “movie movie” climax. The realer-than-real version is the one we ought to prefer.

 

Paging Mr. Melcher, Mr. Terry Melcher…

If Tarantino’s conflation of fact and fiction evokes certain traits of the multiple-draft narrative, his vivid recreation of Hollywood circa 1969 illustrates another type of story popularized in American independent films and various art cinemas: the network narrative.

Tarantino has broached this form before in Inglourious Basterds. There he moves back and forth between three mostly independent storylines: 1) the Basterds’ guerrilla campaign against German soldiers, 2) Archie Hicox and Bridget von Hammersmarck’s initiation of Operation Kino, and 3) Shosanna’s plan to avenge her family’s deaths during the premiere of Nation’s Pride. SS officer Colonel Hans Landa threads through all three storylines. He orders the killing of Shosanna’s family in the opening scene. Later he shares apple streudel with Shosanna in a Paris café. Landa also investigates the scene where Hicox has been killed. In the climax, he interrogates Bridget in a scene that contains a grim allusion to Cinderella’s lost slipper.

Finally, Landa negotiates a deal with Aldo Raine’s superiors that guarantees his immunity from prosecution for war crimes.

Once Upon a Time…in Hollywood is obviously much less plot-driven than Inglourious Basterds. Yet, as noted above, it shares a similarity in the way it interweaves the stories of three characters: Rick, Cliff, and Sharon.

It’s frequently said that Hollywood is a company town. By situating all three characters within the film and television industries, Tarantino tacitly stays faithful to that truism. The protagonists’ shared profession also facilitates the kinds of attenuated links between stories commonly found in network narratives.

Part of the fun of Once Upon a Time…in Hollywood comes in recognizing the “six degrees of separation” that join all of these people, both real and fictional, in the same entertainment ecosphere. Take, for instance, one decidedly minor character: actress and singer Connie Stevens, played by Dreama Walker. At the Playboy Mansion party, Stevens listens to Steve McQueen explain the romantic triangle that has Sharon living with her current husband, Roman Polanski, and her ex-boyfriend, Jay Sebring. Stevens, though, is the ex-wife of actor James Stacy, who played Johnny Madrid in Lancer. Stacy (played in our film by Timothy Olyphant) is Rick Dalton’s scene partner for the episode of Lancer that Dalton hopes can spur his comeback. Dalton is Sharon Tate’s neighbor on Cielo Drive, the same house that Charles Manson targets as the site of the “family’s” first murder. This circuit even loops back on itself. When Stacy and Dalton first meet on set, Stacy asks Rick whether it was true that he almost got a part in The Great Escape, the same part played by McQueen.

Two characters in Once Upon a Time…in Hollywood serve as nodes that connect all three storylines together. The first is Cliff, Rick’s stunt man and gofer. Although not a resident at Cielo Drive, he spends a lot of time in Rick’s home and thus is privy to what happens in Sharon’s abode. This is especially evident when Cliff repairs Rick’s fallen TV antenna. The camera is aligned with him as he overhears Sharon playing a Paul Revere and the Raiders album. He also notices Charles Manson approaching the Polanski residence. Tarantino’s casting of Damon Herriman as Manson is likely an allusion to the television show, Justified. Herriman played Dewey Crowe alongside Olyphant.

Justified was also an adaptation of Elmore Leonard’s “Raylan Givens” books. Tarantino has long admired Leonard’s work as a writer of both westerns and crime novels.

Employing a redundancy that befits Hollywood storytelling, Cliff gets linked to Sharon’s storyline in other ways. While working as Rick’s stunt man for an episode of The Green Hornet, he gets involved in a dust-up with Bruce Lee. Lee gave Sharon Tate some pointers on fighting as she prepared for her role in The Wrecking Crew. And in real life, the martial arts legend was recommended for the role of Kato on television’s The Green Hornet by Sebring, Tate’s former boyfriend.

Perhaps Cliff’s most important role in the film’s network involves his dalliance with Pussycat, one of the many young women who viewed Manson as a kind of guru. Cliff picks up Pussycat as a hitchhiker and gives her a ride back to the Spahn ranch. Having worked on the ranch back when it was an active production site, Cliff grows concerned for the safety of its owner, George Spahn. Cliff notices how the Manson clan has taken over and is troubled by its weird vibe. Determined to see George for himself, Cliff forces his way into George’s house over the objections of the Manson girls, especially Squeaky. George seems careworn, but Cliff finds that there is little he can do for him.

When Cliff sees a pocketknife sticking out of his front tire, he confronts Clem, one of Manson’s followers. The conflict becomes physical. Cliff breaks Clem’s nose with one punch and then proceeds to beat him to a bloody pulp.

This proves to be a dangling cause that gets resolved in the film’s climax when Cliff recognizes Tex, Sadie, and Katie as people he met at the Spahn ranch.

The other character who links the storylines together is one we never see: record producer Terry Melcher. Melcher is the “Terry” that Manson mentions when he visits Cielo Drive in the scene described above. Later, Tex reminds Sadie, Katie, and Linda that Charlie directed them to go to the place where Terry Melcher lived and kill everyone inside.

Although these are the only explicit references to Melcher, he is indirectly represented in several other aspects of the film. Here it helps to know a little about Melcher’s career and Manson lore. Even if Melcher’s name draws a blank, you likely know many of the bands he worked with: the Byrds, the Mamas and the Papas, and Paul Revere and the Raiders.

All these musicians crop up in one way or another in Once Upon a Time…in Hollywood. Melcher’s last major credit of the 1960s was as producer of the Byrds’ Ballad of Easy Rider. When Rick berates Tex for parking his car on Cielo Drive, he yells, “Hey, Dennis Hopper! Move this fucking piece of shit!” Rick’s insult fits with his general disdain for hippies. But it also alludes to Easy Rider by comparing Tex’s look to that of Hopper’s character, Billy.

Two of the Mamas and the Papas – Michelle Phillips and Cass Elliot – both appear in the party scene at the Playboy mansion.

We also hear the Mama and the Papas’ big hit, “California Dreaming” in a cover version by Puerto Rican singer José Feliciano. And when the car driven by Tex crawls up Cielo Drive, the music issuing from the Polanski residence is the Mamas and the Papas’ “12:30: Young Girls are Coming to the Canyon.” Even before Tex’s directive to the Manson girls, Tarantino has given us a subtle reminder that Melcher was Charlie’s intended, if indirect, target.

Finally, Sharon plays Paul Revere and the Raiders’ “Good Thing” and “Hungry” on a hi-fi in her bedroom.

The choice of music is especially fitting since the band’s lead singer, Mark Lindsay, lived in the same house on Cielo Drive with Melcher and his then girlfriend, Candice Bergen.

Beyond these musical references, Melcher’s history with Manson informs Once Upon a Time…in Hollywood in another way. Melcher recorded some demos of Manson’s songs, and even discussed making a documentary about Manson’s commune at the Spahn Ranch. In testimony at trial, Melcher said that any possibility of a record contract with Manson was sundered when Charlie asserted that he’d never join a musicians’ union. Manson’s staunch refusal was rooted in his desire to avoid entanglements with the establishment. Yet union membership was a condition for any contract with Melcher’s label, Columbia records. Another factor in Melcher’s decision was his assessment of Manson’s talent. Charlie couldn’t sing.

Although Melcher publicly stated that he only considered Manson’s musicianship, he privately expressed concerns about Charlie’s mental stability. These were heightened when he visited the Spahn Ranch and witnessed Manson in a physical altercation with a drunken stunt man. Tarantino more or less recreates this episode in his film, substituting Cliff for the unnamed stunt man and the hapless Clem for Charles Manson.

More importantly, Melcher is the son of screen legend Doris Day and stepson of agent/manager/producer Martin Melcher. In Once Upon a Time…in Hollywood, he becomes the ideal, if absent, symbol of the combined worlds of music, television, and film that Tarantino so lovingly details.

 

How the West was lost

Los Angeles circa 1969 is presented as the epicenter of the American entertainment industries. It’s a place where a hairdresser like Jay Sebring rubs shoulders with action stars, TV cowboys, ingénues, film directors, and pop stars –and make $1000 a day to boot! The constant stream of hits from KHJ radio is as ubiquitous as the many movie posters, billboards, and theater marquees that feature Hollywood’s latest and greatest.

Tarantino’s press kit for Once Upon a Time…in Hollywood makes reference to Joan Didion’s famous observation in “The White Album” that “the Sixties ended abruptly on August 9, 1969, at the exact moment when word of the murders on Cielo Drive traveled like brushfire through the community.” Most critics take Didion’s reference to the Sixties as shorthand for the end of the “peace and love generation.” Yet Tarantino’s slightly revisionist take suggests it’s not only the youthquake that died, but also a certain strain of Hollywood filmmaking that passed with it.

Although I don’t doubt their historical accuracy, the litany of titles that appear throughout Once Upon a Time…in Hollywood feels as curated as any of Tarantino’s music soundtracks. Some, like 2001: A Space Odyssey, are films that entered the canon of great sixties cinema. Others, like The Night They Raided Minsky’s, are early films by directors who’d later achieve greatness. (In this case, William Friedkin, who won an Oscar in 1972 for The French Connection.)

But many, like Lady in Cement, Tora, Tora, Tora!, Krakatoa: East of Java, Mackenna’s Gold, C.C.& Company, and even The Wrecking Crew, are largely forgettable movies.

Tarantino clearly has affection for all of the drive-in theaters and Hollywood picture palaces where these titles played. But the titles themselves are evidence of the industry’s struggle to adapt to new tastes and a rapidly changing media landscape. Old-school show biz types, like Dean Martin and Frank Sinatra, continued their success as singers and television personalities. But their careers as actors had functionally ended by 1969. And the efforts to keep them relevant often seemed either strikingly anachronistic or just plain weird.

In the opening scene of Lady in Cement, Frank Sinatra fights off a small school of sharks while he is examining the body of a nude woman who, like Luca Brazzi, sleeps with the fishes. And yes, the scene is as ludicrous as it sounds. If this is what became of Hollywood’s once great tradition, it is hard not to think we should just let it pass.

Yet, the fear of obsolescence also explains the oversize role that Tarantino gives to the Western as part of this changing landscape. True Grit and The Wild Bunch were among the summer of 1969’s biggest hits. Butch Cassidy and the Sundance Kid would eventually become the year’s top-grossing film. All three Westerns feature cowboy heroes that are either aging, outmoded, or both. They reminded contemporary viewers that horse riders would soon yield to horseless carriages, the lone bounty hunter would soon be supplanted by paramilitary detective agencies, and the humble six-shooter can’t match the lethal power of a Mexican army machine gun.

In retrospect, though, the popularity of the Western in 1969 represents the genre’s last gasp. Studios continued to make Westerns during the 1970s, but only three – Jeremiah Johnson, The Outlaw Josey Wales, and The Electric Horseman – would surpass $10 million in rentals in the entire decade.

On television, such long-running series as Gunsmoke, Bonanza, and The Virginian had their last round-ups. The networks tried their hands at new Westerns, like Alias Smith and Jones (below), Hec Ramsey, Dirty Sally, and Lancer, but they were all short-lived. At the start of the 1980s, the genre was completely moribund. Subsequent efforts to recapture the Western’s former glory were mostly the equivalent of flogging a dead pony.

As a total cinephile, Tarantino is entirely aware of this aspect of the genre’s history. This is signaled quite explicitly in the decrepit condition of the Spahn Movie Ranch. Yet Tarantino also uses Rick’s career arc to signify its downward trajectory.

No character in Once Upon a Time…in Hollywood is as strongly associated with the Western as Rick. His home is filled with collectibles like his Hopalong Cassidy coffee mugs. His walls are decorated with posters for The Golden Stallion and A Time for Killing. On set, he reads pulp oaters like Ride a Wild Bronc to relax between takes.

By using Rick to dramatize the twin declines of both Old Hollywood and its “bread and butter” genre, the narrative arc of Tarantino’s drugstore cowboy is one suffused with nostalgic melancholy. The key moment in Once Upon a Time…in Hollywood occurs when Rick breaks down telling the story of Easy Breezy to Trudi Fraser, his Lancer co-star. He describes Easy “coming to terms with what it’s like to feel slightly more useless each day.”

The various threads of Once Upon a Time…in Hollywood’s network finally knot together in the Manson family’s attack on Cielo Drive. At the moment of truth, it is telling that Rick reaches not for a firearm, but for the prop flamethrower he wielded in The 14 Fists of McCluskey. By recalling the moment when Rick shouts, “Anyone here order fried sauerkraut?”, Tarantino reminds us that violent spectacle and snappy quips will eventually replace the Western’s ritualistic showdowns.

Still, it is a musical allusion to the Western that gives Once Upon a Time…in Hollywood its final grace note. Cliff and Rick have thwarted the Manson family’s attack. The ambulance takes Cliff to the hospital. Rick offers an explanation of what just happened to his neighbors. Jay recognizes Rick as television’s Jake Cahill. Via the intercom, Sharon invites him to come up for a drink. As Rick walks to the house, we hear the start of Maurice Jarre’s “Lily Langtry” [sic] from his score for The Life and Times of Judge Roy Bean.

John Huston’s film begins with an expository title shown below that highlights the western’s tendency toward self-mythology. It is especially apt for Once Upon a Time…in Hollywood’s counterfactual history.

Jarre’s cue, though, appears in a scene where the renowned actress Lillie Langtry finally visits Judge Bean’s Texas town. Langtry is given a tour of the Bean’s house, now converted into a museum that also acts as a shrine to her. Bean worshipped Langtry, but tragically dies before he gets to meet her. Tarantino inverts both Huston’s sad ending and its dramatization of missed opportunity. By altering the course of history, the cowboy in Once Upon a Time…in Hollywood gets to be the real-life hero rather than the TV heavy. Rick also gets to meet the actress he’s admired from afar. Rick and Sharon are still both married to other people. But their chance meeting in the film’s epilogue feels more than anything like a dream fulfilled.

 

A star is unborn

In the previous section, I dwelt on the role of the Western in Once Upon a Time in Hollywood because of its symbolic significance in capturing a particular historical moment. But Tarantino borrows quite freely from another narrative prototype: the show-biz tale. In fact, while walking out of Once Upon a Time…in Hollywood, I wondered aloud if it was Tarantino’s twisted take on A Star is Born.

Like A Star is Born, Once Upon a Time…in Hollywood centers on a male performer whose career has started to decline and a female newcomer whose star is on the rise. Moreover, Rick’s drinking problems create an obstacle to his comeback in much the same way that alcohol contributes to the downfall of the male protagonists in all four versions of A Star is Born.

Tarantino, though, subtly alters this template in two ways. First, he depicts his two stars as neighbors rather than as a romantic couple. Secondly, he cleverly depicts Rick’s career arc as an inverse mirror of Sharon’s.

Tate was an Army brat who grew up in Europe. Her earliest work was as an extra in Italian films. She moved to Hollywood in 1962 and got her break playing Jethro Bodine’s girlfriend on The Beverly Hillbillies. In the mid-sixties, Tate made the move to films, appearing in Eye of the Devil and The Fearless Vampire Killers.

It was during production of the latter that Tate met her future husband, Roman Polanski. Tate’s role in Valley of the Dolls further enhanced her status as an “up and comer.” In 1968, Tate earned a Golden Globe nomination in the category of “Most Promising Newcomer — Female.”

In direct contrast, Rick’s career begins in Hollywood and ends in Italy. Rick enjoys early success with Bounty Law and The 14 Fists of McCluskey. But soon finds himself reduced to guest star roles on television. Against his better judgment, Rick agrees to star in four Italian quickies. Two of these are spaghetti westerns directed by Sergio Corbucci, a Tarantino fave who created the popular “Django” character. Rick returns to Hollywood but his future is uncertain. He could be the next Clint Eastwood, star of A Fistful of Dollars and The Good, the Bad, and the Ugly. Or he could be the next Richard Harrison, star of $100,000 Dollars for Ringo and Secret Agent Fireball.

If this were all there was to the comparison, it would hardly be worth mentioning. But Tarantino hints at other parallels through a much more obscure and convoluted cinematic reference. An auteur as shrewd as Tarantino would undoubtedly remember that the Rolling Stones’ “Out of Time” –used in Once Upon a Time…in Hollywood under shots of Rick’s return from Rome – was previously featured in the opening sequence of Hal Ashby’s Coming Home.

The connection to Ashby’s film is strengthened by the casting of Bruce Dern as George Spahn, a role originally intended for Burt Reynolds. Early in his career Dern played Jane Fonda’s uptight, martinet husband in Coming Home. More importantly, during Coming Home’s climax, Dern’s character commits suicide by wading into the ocean to drown himself, just as James Mason does at the conclusion of George Cukor’s version of A Star is Born.

Which brings us back to Once Upon a Time…in Hollywood’s controversial ending. Earlier I discussed the resemblance between its counterfactual history and multiple draft narratives. Here I want to discuss it as an illustration of the caprice of fame.

Much more than the endings of Inglourious Basterds and Django Unchained, the climax of Once Upon a Time…in Hollywood feels both resolved and unresolved. Hitler’s violent death in Inglourious Basterds surprised audiences who first saw it in theaters. Yet the historical record indicates that the Basterds simply saved Hitler the trouble of later killing himself and his wife, Eva Braun. At the conclusion of Django Unchained, the protagonist’s revolt clearly hasn’t ended slavery as a “peculiar institution.” But its story of personal revenge remains deeply satisfying.

The ending of Once Upon a Time…in Hollywood left me with more questions than answers. I get it. Sharon Tate lives instead dying at the hands of the Manson family. Tarantino gives us the Hollywood happy ending that this story lacked in reality. But what’s next?

Do the deaths of Tex, Sadie, and Katie mean that Leno and Rosemary LaBianca also survive? Maybe. Perhaps the loss of three members of the cult might cause the others to reevaluate their loyalty to Manson. Perhaps Manson himself would reevaluate his plan to trigger a race war.

But maybe not. If Manson were the hero of Tarantino’s grindhouse climax rather than its villain, one could easily imagine the film running another twenty minutes with Manson vowing to get even. You might imagine it as something like the surprising “second climax” of Django Unchained. After mourning the loss of his compatriots, Charlie would proclaim. “The fires of Hell will descend upon the Hollywood hills. This time it’s personal.”

Perhaps the bigger question is whether Sharon continues to be the “It” girl during the next phase of her career. The allusions to A Star is Born suggest a steady upward trajectory. But the reality is that success depends upon a certain amount of luck. It is never assured. A few box office bombs and Sharon Tate might be reduced to the same sort of TV guest spots that Rick is doing.

In this way, the ending of Once Upon a Time…in Hollywood asks us to consider a potential paradox. Did Sharon Tate become more famous in death than she ever would have been in life?

The theme of talent tragically cut down in the prime of life is a hoary cliché of the celebrity biopic. Tarantino is smart to steer clear of it. Yet whenever we watch a film like Prefontaine, Beyond the Sea, or Lenny, one starts to wonder, “Would anyone bother to make this film if its subject had lived?”

To be sure, the totality of Once Upon a Time…in Hollywood shuns any pat answer. Cass Elliot of the Mamas and the Papas died at age 32. Initial reports said she choked on a ham sandwich in the midst of having a heart attack. I remember the media reports when Mama Cass passed in 1974. But does anyone who didn’t live through that moment?

James Stacy, star of Lancer, nearly died in a deadly motorcycle accident. (Tarantino hints at this fate by showing Stacy, sans helmet, riding his steel horse away from his trailer.) Stacy survived, but lost an arm and a leg as a result of his near fatal injuries. He eventually made a comeback in 1977 and even earned an Emmy nomination for his work on Cagney and Lacey.

Yet, if you mention James Stacy during dinner conversation tonight, I suspect your companion will ask, “Who?”

And then there is the scene where Pussycat and the other Manson girls walk past a large mural of James Dean in his iconic pose from Giant. Dean was certainly famous during his lifetime. But he became a legend at age 24 after his Porsche Spyder collided with another car, snapping his neck.

Would Sharon Tate have achieved stardom had she lived? God only knows. I certainly don’t. I do know one thing, though. Being a victim of the “crime of the century” preserved Tate’s image in popular memory with a vividness that very few human beings on this earth ever achieve.

Margot Robbie’s performance as Tate is extraordinary. She reminds modern viewers of the verve, spirit, and sensuality that Sharon brought to the screen. Yet it is the image of Tate as a tragically murdered heroine that Tarantino, like Mark Macpherson in Laura, appears to have fallen in love with. And it is this image that continues to haunt me some fifty years after Tate’s death.

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Thank you to David and Kristin for their comments onf an earlier draft of this post. Thanks also to JJ Bersch and Maureen Rogers for letting me bounce some of ideas off them.

Vincent Bugliosi’s Helter Skelter: The True Story of the Manson Murders remains the most comprehensive account of the Tate-LaBianca murders. Tom O’Neill, though, has spent the last 20 years investigating Manson’s crimes. His new book, Chaos: Charles Manson, the C.I.A., and the Secret History of the Sixties, claims that Bugliosi’s investigation was deeply flawed. Instead, his research suggests that Manson was a drug trafficker and C.I.A. operative. For O’Neill, the notion that Bugiliosi saved Los Angeles from a hippie death cult is wrong. The motive for the crimes was both simpler and more quotidian. All of Manson’s murders were the result of drug deals gone wrong. An interview with O’Neill can be found here.

The story that Terry Melcher witnessed a fight at the Span Movie Ranch between Charles Manson and a drunken stunt man sounds apocryphal. Yet it appeared in The Telegraph’s obituary for Melcher, which was first published in 2004. I haven’t been able to independently corroborate that story with another source. However, even if it isn’t true, it is part of Manson lore. I saw the same story repeated on at least three other websites. Doris Day’s death in May spawned the publication of a handful of articles about her relationship with Terry. They can be found here, here, and here. An brief overview of Melcher’s career as a record producer can be found in Rolling Stone’s obituary.

For those interested in learning more about Sharon Tate’s life, I recommend Sharon Tate: Recollection.  It was written by Tate’s mother Debra. It also features a foreword by her husband, Roman Polanski.

Mark Harris’s Pictures at a Revolution: Five Movies and the Birth of the New Hollywood and Peter Biskind’s Easy Riders, Raging Bulls survey the momentous changes taking place in the film industry during the late 1960s.

Bruce Fretts provides a fairly thorough overview of Once Upon a Time…in Hollywood’s voluminous pop culture references.

Several articles have also appeared that address different aspects of the film’s production. An interview with choreographer can be found here. Cinematographer Robert Richardson and production designer Barbara Ling detail their efforts to recreate the sets of the TV show Lancer here. Richardson also discussed Once Upon a Time…in Hollywood’s visual influences in a Hollywood Reporter podcast.

An interview with Mary Ramos, Once Upon a Time…in Hollywood’s music coordinator, can be found here. Guides to Once Upon a Time…in Hollywood’s music soundtrack can be found here, here, and here.

An analysis of Once Upon a Time…in Hollywood’s box office implications is found here.

Finally, the release of Once Upon a Time…in Hollywood has occasioned a number of think pieces that address aspect of the film’s counterfactual history and its identity politics. Here philosopher David Bentley Hart discusses the moral implications embedded in Tarantino’s counterfactual trilogy.

Once Upon a Time…in Hollywood’s gender politics is addressed here. The author, Aisha Harris, compares Tarantino’s depiction of Sharon Tate to other female characters in his filmography. Finally, zeitgeist readings of Once Upon a Time…in Hollywood in relation to the current political landscape can be found here and here.

Once Upon a Time . . . in Hollywood.